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G-III Apparel Group to Acquire Sonia Rykiel Fashion Brand
Friday 24 September 2021

New York-based private label fashion brand G-III Apparel Group, Ltd. (NASDAQ: GIII) has agreed to purchase European luxury fashion brand Sonia Rykiel to relaunch the brand in the fall of 2022, the company said.

Terms of the transaction were not disclosed.

Rykiel is known as one the figure in Parisian fashion who created an iconic brand that captured the spirit of the modern woman.

G-III plans to accelerate the relaunch of the brand primarily in Europe, for the fall of 2022, with collections across multiple categories. The transaction is expected to close by the end of October 2021.

The transaction leverages G-III's existing management capabilities and supply chain expertise to globally scale the Sonia Rykiel brand.

G-III Apparel Group, Ltd. designs, sources and markets apparel and accessories under owned, licensed and private label brands. G-III's substantial portfolio of more than 30 licensed and proprietary brands.
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Date Published: 24/09/2021

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